The Entercom Marketing Results Group is a Radio Group PLUS so much more…
Not only does Entercom operate five of Rochester’s most well known radio stations, but it also offers its advertisers:
- Strategic Marketing Planning
- Creative Message Development and Jingle Creation
- Event Marketing
- On-site Promotions
- e-Commerce Marketing and Internet Marketing via Rochester’s largest fan club communities
Entercom serves two populations: its radio station Listeners AND its Advertising Clients.
In serving our Advertising Clients, our core philosophy is to understand our clients’ business objectives: customer response, increased sales from their advertising investments, custom marketing campaigns that drive sales and measurable results. Our account managers are some of the most highly trained and respected in the industry.
In serving our Listeners, our core philosophy is to know what our listeners want, and give it to them every day in the form of the best music playlists, relevant and entertaining streaming experiences, big and exciting promotions/events, and most of all, the creation of a feeling of community when interacting with our brands.